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How to choose a private file app for your iPhone

Hidden album, the Files app, a vault app such as Keepsafe or PWA Lock's vault: PWA Lock's makers compare lock, encryption, backup, export, price and loss.

A person carrying files toward a folder closed with a padlock

Pick by the job, not by the word private. Photos you already have belong in the Photos app's Hidden album, which iOS locks by default. Documents you need on every device belong in the Files app with iCloud Drive. A dedicated vault app such as Keepsafe is built for a separate locked collection with encryption and a backup of its own. PWA Lock's vault is the narrowest option: it keeps downloads from one locked web app out of Photos and Files, and that is the only problem it solves. We make PWA Lock, so read this as a comparison by an interested party; for most readers one of the first three is the better answer.

Three questions hiding inside "private"

When the subject is a file, private means three different things.

  • Who can open it? A lock: Face ID, a passcode or a password. All four options have one.
  • What if the phone is lost? Encryption. A screen lock alone does not stop someone reading the storage underneath. Apple says that setting a passcode turns on data protection, which encrypts the data on the iPhone with 256-bit AES, though some apps may opt out; only Keepsafe advertises a layer of its own on top.
  • Does it survive? Sync and backup. A file that exists in one place is one dropped phone away from gone.

Most people need a lock and a backup; fewer need encryption beyond the device's own.

The four options side by side

Apple's columns describe what Apple documents; Keepsafe's repeats what its product page advertises, unverified by us; PWA Lock's describes our own code.

What to comparePhotos Hidden albumFiles appVault app such as KeepsafePWA Lock's vault
What it is forPhotos and videos already in your libraryDocuments and downloads, reachable everywhereA separate locked collection with its own backupDownloads from one locked web app
Lock typeFace ID or Touch ID; locked by default since iOS 16None of its own; the phone's passcode or Face IDPIN, plus fingerprint or Face ID (advertised)The app's lock password, behind an optional cover app
EncryptionApple's device data protection; nothing extraThe same device data protectionAES-256 on the device and in its backup (advertised)None added by PWA Lock
Sync and backupHidden on your other devices too with iCloud Photos; otherwise your phone backupiCloud Drive syncs; On My iPhone relies on your backupA private cloud backup (advertised)None: one device, one browser, no server copy
Export and recoveryUnhide at any timeShare, move or copy freely; restore from a backupRestoring deleted files (advertised, Premium)Save to device hands a file to the browser; nothing to restore after clearing or eviction
PriceIncluded with iOSIncluded; iCloud storage plans are separateFree Basic level of 200 photos; paid Premium (advertised)Part of every plan, from $5 a month
If the device is lostIn iCloud Photos if you use it; otherwise only in your backupiCloud Drive files are in iCloud; On My iPhone files only in a backupRestore from its backup (advertised)Gone with the phone unless you saved copies elsewhere

The Hidden album: for photos you already have

For photos or videos already in your library, start here. Apple describes hidden photos as moving to the Hidden album so that they appear nowhere else in Photos: not the Library, other albums or the Photos widget. On iOS 16 and later the album is locked by default, and unhiding means opening it with Face ID or Touch ID first. Settings, under Apps, then Photos, can also hide the album itself (Show Hidden Album).

Two limits. The album is a view inside Photos, not a separate store: with iCloud Photos on, Apple notes that photos hidden on one device are hidden on your other devices too, so they still live in your library. And it only works on what is already in Photos; it does nothing about where the next download lands.

The Files app: organization, with the phone's passcode in front

Files is where Safari's downloads and most saved documents end up, in iCloud Drive or the On My iPhone folder; Where do iPhone web downloads go? traces each path. It has no lock of its own, so a folder in Files is exactly as private as the phone: the passcode and Face ID stand in front, and Apple's data protection covers the storage underneath. For a step in front of one app rather than the whole phone, iPhone app locks, private browsing and PWA Lock compared covers what iOS offers.

What Files does best is survive. Files in iCloud Drive live in iCloud and appear on your other devices. Apple's backup guide describes iCloud Backup as storing what does not regularly sync to iCloud, running daily while the phone is on power, locked and on Wi-Fi, with a Mac or PC backup as the alternative. Check Apple's list of what a backup includes before relying on it for the On My iPhone folder. If a document must outlive a lost phone, this is the plainest way to make sure it does.

PWA Lock's vault: for downloads from one web app, and only that

PWA Lock puts a lock page, optionally disguised as a cover app, in front of a web app. The vault is an option on each locked app: set a vault passcode when you create the app, and downloads started inside it are saved to the app's local vault instead of the Files app or the browser's downloads. You open it by performing the vault passcode on the lock page and entering the lock password. Inside, you can view, rename, delete and add files, and use Save to device to hand one back to the browser as an ordinary download. Setup is in the complete iPhone guide; the vault is part of every plan, and Starter, Personal or Pro: which plan fits you? compares them.

The vault is the browser's origin-private file storage on that one device. PWA Lock does not encrypt it, back it up to any server or sync it between devices. Clearing website data deletes it, and WebKit describes web storage as best-effort by default: data can be evicted when quota or device space runs out or a site goes unused for some time. Anyone with access to the unlocked browser or device can reach it. Files must come from the app's own address; a file from another domain, such as a CDN, may fall back to a normal browser download, and a download still in flight when iOS suspends the app is not guaranteed to finish. What PWA Lock protects, and what it does not draws the boundary; Before clearing website data explains how to keep a copy of anything you would miss.

It is the right choice when downloads from one web app should stay out of Photos and Files and sit behind that app's lock page instead. If losing them would hurt, keep a second copy in one of the other three columns.

Dedicated vault apps such as Keepsafe

A vault app is built for a locked, separate collection and deserves a fair look. Keepsafe's product page advertises PIN-code protection with fingerprint or Face ID unlock, AES-256 encryption on the device and in what it calls your private backup, cloud backup of photos, a free Basic level limited to 200 photos, and a paid Premium level that adds tracking of break-in attempts and restoring deleted files, on iPhone and Android. Its Calculator app, for Android, advertises a decoy calculator icon, the same idea as PWA Lock's cover apps; Cover apps: what a calculator on your home screen can hide explains what a disguise does and does not achieve.

Those are the company's claims; reviewing whether the app delivers them, or how its backup handles your data, is outside this article. The shape fits photos you want moved out of the library rather than hidden inside it, a collection that should follow you to a new phone, and a lock separate from the phone's own. Read its privacy policy before uploading anything.

Which one fits your situation?

Your needPickWhy
Photos you already haveThe Hidden albumLocked by default; hidden across devices with iCloud Photos
Downloads from one web app that should stay out of Photos and FilesPWA Lock's vaultIt catches downloads inside that locked app; keep a copy of anything important
Documents you need on every deviceFiles with iCloud DriveSynced, backed up and behind the passcode
Files you must never loseFiles with iCloud Drive, or a vault app with backupBoth keep a copy off the phone; the vault app adds a lock and, by its own account, encryption

If two rows apply, use two tools: originals in Files or Photos, and a vault, ours included, for its narrow job.

Frequently asked questions

Does PWA Lock's vault encrypt my files?

No. The vault is the browser's own storage for that app on that device, and PWA Lock adds no encryption of its own; whatever protection iOS gives the device's storage applies, and nothing more. Anyone with access to the unlocked browser or device can reach the files. If you want encryption you can point to, choose a tool that documents it, and keep the originals somewhere that is backed up.

Can the Hidden album hide a photo I download from a website?

Only after it has landed in Photos. Hiding moves an existing photo into the Hidden album, which Apple locks by default and keeps hidden on your other devices with iCloud Photos; it does not change where the next save goes. If the aim is for downloads from one specific web app never to reach Photos or Files, that is the one job PWA Lock's vault does. For anything else, hide after the fact.

Is a file in the Files app private?

It is as private as the phone. Files has no lock of its own, but the passcode and Face ID stand in front of the whole device, and Apple says that setting a passcode turns on data protection, which encrypts the data on the iPhone. Files in iCloud Drive are also in iCloud and on any other device signed in with your account, so think about who else uses those devices.

What happens to vault files if I clear website data?

They are deleted, along with the rest of that app's browser storage, and there is no copy anywhere else: the vault is not backed up or synced. The browser can also evict the storage on its own when space runs short or the app has not been used for a while, as WebKit documents. Before clearing anything, open the vault and use Save on each file you want to keep, or keep the originals in Files or Photos from the start.

Is Keepsafe better than PWA Lock's vault?

For a locked collection with a backup, yes, on paper: Keepsafe advertises PIN and Face ID locks, AES-256 encryption and a private cloud backup, none of which PWA Lock's vault offers or claims. We have not reviewed whether it delivers them. PWA Lock's vault is for a different job: keeping downloads from one locked web app out of Photos and Files on one device. If your need is the first, choose a vault app; if it is the second, ours is the one that does it.

Do I pay extra for PWA Lock's vault?

No. The vault is part of every plan; you turn it on for an app by setting a vault passcode when you create that app. Starter is $5 a month for 2 apps, Personal $6 for 6 and Pro $7 for 15, each with a 14-day free trial: the card is saved at checkout and first charged when the trial ends, and if you cancel before then you pay nothing.

Sources

  1. Apple Support: Hide photos on your iPhone, iPad, Mac, or Apple Vision Pro with the Hidden album
  2. Apple Support: Back up iPhone
  3. Apple Support: Set a passcode on iPhone
  4. WebKit: Updates to storage policy
  5. Keepsafe: Photo Vault and other phone security apps (product page)

TRY IT WITH YOUR OWN APP

Downloads from one web app, kept out of Photos and Files.

Set a vault passcode on that one app and see whether the next download stays put. Every plan starts with a 14-day free trial; the card is saved at checkout and first charged when the trial ends, and if you cancel before then you pay nothing.

14 days free on every plan. Then Personal is $5 a month billed yearly ($60 a year), or $6 a month, for 6 locked apps. Your card is saved at checkout and first charged when the trial ends; cancel before then and you pay nothing.